A cultural icon can be a symbol, logo, picture, name, face, person, building or other image that is readily recognized and generally represents an object or concept with great cultural significance to a wide cultural group. A representation of an object or person, or that object or person may come to be regarded as having a special status as particularly representative of, or important to, or loved by, a particular group of people, a place, or a period in history.
In the media, many well-known manifestations of popular culture have been described as "iconic". Some writers say that the word is overused.[1][2][3]
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According to Times of India:
Che Guevara, Jim Morrison, John Lennon, Bob Marley, The Beatles — these are names that refuse to fade out. No generation gap can lower their popularity. They will always remain a symbol of youth.—Times of India, July 1, 2009, [4]
Brands can reflect social values and changes, but many people have become weary of them.[5] Many brands aspire to become cultural icons, but fail. Cultural icons are often timeless, imprinted in our consciousness. They can go through several stages, from "rumblings, undercurrents" via "catharsis, explosion" and "mass acceptance, ripple effect" to "glorification, representative value". While brands are rational and driven by features, cultural icons are emotional, free, driven by feeling, and creating emotional bonds. An example of "branding" might include the wearing of a consistent fashion look by such music stars as Michael Jackson or Elvis Presley, making them instantly recognizable. Royal trappings or church garb could also be understood as a form of emotional iconography.
Cultural icons may be national, regional or related to a city. And they can be symbols for a nation, or can evoke particular values held by that state. For example, France uses Marianne as a symbol of the French Revolution. Bruce Lee is a symbol for the martial arts and philosophical culture of insight and knowledge in the entire world.[6][7][8] Charlie Chaplin symbolises comical action while Clint Eastwood is a worldwide symbol for strength and masculinity. Jackie Chan is a global icon of comical stunts and martial arts based action.[9] Salvador Dalí is the worldwide icon for the bizarre and eccentric.
Some writers say that the terms "icon" and "iconic" have been overused. A writer in Liverpool Daily Post calls "iconic" "a word that makes my flesh creep", a word "pressed into service to describe almost anything".[1] The Christian Examiner nominates "iconic" and "amazing" to its list of overused words, finding over 18,000 "iconic" references in news stories alone, with another 30,000 for "icon", including use of it for SpongeBob SquarePants.[2]